Why key voters & businesses support fair rules and strong public protections

We are working to promote a future where sensible, properly-enforced protections are the framework for running our economy – where the food we eat and the things we buy are safe, where the natural environment is protected, and where our rights at work are guaranteed.

UK voters support strong protections

Do regulations hold the key to winning the next general election?

Our focus groups in key constituencies that will decide the outcome of the next election found no appetite for a watering down of regulation which voters agree creates a fair and functional society.

Deregulation enjoys little support amongst key voters

Key voters support strong rules that protect people and the environment

Key voters strongly support the robust enforcement of regulation

Good regulation protects the things that voters care about – and they will reflect this at the ballot box

UK businesses think regulations provide a framework for sustainable growth

Towards a Rule Based Economy:
a vision for high standards and strong protections